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1977–1980 · Gottlieb & Fliperbol

Bronco / Mustang

Known for Top saucers, Center drop targets, Spot arrows and ABC lanes. Frontier town main street, red brick building with pale blue window frames, bright cyan sky with white and grey clouds, tan dirt ground with dust puffs and shadowed doorway at far left.

Years
1977–1980
Maker
Gottlieb & Fliperbol

Known for

  • saucers

    Top saucers

  • Target

    Center drop targets

  • insert

    Spot arrows

  • Lane

    ABC lanes

3 games under this title

On the playfield

  • cream
  • red
  • yellow
  • sky-blue
Bronco / Mustang playfield
Spotted in this photo
  • 2 flippers
  • 3 pop bumpers
  • 2 slingshots

Full vision analysis

Holes 2

  • Top saucers saucers
  • Side chutes kicker

Bumper 1

  • Center bumper

Target 1

  • Center drop targets

Lanes 2

  • ABC lanes
  • Side lanes

Lights 1

  • Spot arrows insert

On the backglass

Who and what

  • woman Young blonde woman with shoulder-length hair, red short-sleeved top, blue jeans, tan wide-brim hat flying off her head; seated on a rearing horse, torso leaning back, left arm flung out, gripping with her legs
  • animal Large golden-brown horse rearing on its hind legs, black mane and black tail with a white tip, white socks on the hind legs, dust puffs bursting around its hooves, head thrown down with a dark bridle
  • man Cowboy running to the right in an orange hat, green shirt, yellow vest, tan trousers and brown boots, grinning, swinging a coiled lasso in his right hand, a pistol in his belt
  • man Standing cowboy sheriff at right, white wide-brim hat with black band, green neckerchief, dark star badge on a tan shirt, cream trousers, holstered gun at the hip, holding a revolver upright in his right hand, looking left
  • man Shadowed grinning man in a dark hat and green shirt leaning out of a dark doorway at the far left edge, only head and shoulders visible

Setting

  • Frontier town main street
  • Red brick building with pale blue window frames
  • Bright cyan sky with white and grey clouds
  • Tan dirt ground with dust puffs
  • Shadowed doorway at far left

Text on it

  • PLAYERS
  • 1
  • 2
  • 3
  • 4
  • CAN PLAY AT THE
  • same time!
  • 6,600
  • 0,000
  • Gottlieb
  • BRONCO
  • BALL IN PLAY
  • D. Gottlieb & Co.
  • CHICAGO
  • ILL.
  • COPYRIGHT
  • 1977
  • ALL RIGHTS RESERVED
  • WANTED

Made by

Design
Ed Krynski
Art
Gordon Morison

The cast

  • Old west

Reference

Linked terms
  • Center drop targets also called Center targets
  • Spot arrows also called Spot
  • Side chutes also called Kickers
Playfield vision analysis

Written by a machine from the photos, so details may be off.

Bronco / Mustang playfield

Playfield Bronco

  • cream
  • red
  • yellow
  • sky-blue

Fingerprint: Bronco horse racing with symmetric score ladder down center printing numerals 9000-to-1000 left and 10000-to-2000 right, two tiny jockeys in yellow-and-green racing silks at top corners, three round white pop-bumper caps marked 100 WHEN LIT and SPECIAL WHEN LIT, red galloping horses in lower corners

Distinctive

A horse-racing carnival field with a symmetric score ladder — 9,000 down to 1,000 on the left and 10,000 down to 2,000 on the right — printed in black numerals on white ribbon bands down the centre of the playfield. Two tiny painted jockeys in yellow-and-green racing silks crouch in the top corners, one blowing a bugle, flanking three round white pop-bumper caps that read 100 WHEN LIT and SPECIAL WHEN LIT. Red galloping horses are painted in both lower corners, and a blue-haired cartoon woman's face peers out of the top of the left return lane with a blonde counterpart on the right. The pale cream wood-grain ground with red, yellow, sky-blue and green stripework is unusually light and pastel for the era.

Setting

  • Cream and tan wood-grain playfield ground
  • Carnival and horse-racing theme
  • Painted red-and-yellow starburst panels behind the bumpers
  • Pale blue triangular light panels on the mid field

Symbols

  • Yellow five-pointed stars
  • Red star-speckled bumper rings
  • Round white lane guides
  • Lettered a b c rollover buttons
  • Blue arrow pointing left and right around the flipper-button legend
  • Qr code in the bottom right corner
  • Diamond-shouldered arch motifs

Notable shapes

  • Arched upper playfield with a semicircular cut-out and a wire ramp guard
  • Two side ball-return troughs with printed a b c rollovers
  • Central diamond-shaped score ladder
  • Triangular extra ball when lit light panels
  • Circular when lit / shoots again medallion between the flippers
  • Octagonal replay card with qr code
  • Rectangular instruction card with clipped corners

Art motifs

  • Red-and-yellow sunburst
  • Pennant stripes
  • Wood-grain ground
  • Vintage airbrushed gradients
  • Outlined cartoon heads

Themes

  • Horse racing
  • Carnival
  • Bonus ladder
  • Vintage electro-mechanical

Title on it

  • Bronco

Text on it

  • BRONCO
  • INSTRUCTIONS
  • ONE, TWO, THREE or FOUR PLAYERS ... 3 BALLS PER PLAYER
  • INSERT COIN AND/OR PRESS CREDIT BUTTON TO RESET MACHINE
  • REPLAY FOR ADDITIONAL PLAYERS
  • COMPLETING A-B-C ROLLOVERS DOUBLES BONUS VALUE
  • COMPLETING DROP TARGETS LIGHTS EXTRA BALL LIGHT OCCASIONALLY. COMPLETING DROP TARGETS AND A-B-C ROLLOVERS LIGHTS TOP "A" ROLLOVER FOR "SPECIAL"
  • CENTER POP BUMPER SCORES 1000.
  • BONUS IS SCORED AND FEATURES RESET AFTER EACH BALL IN PLAY.
  • BONUS VALUE DOUBLES ON LAST BALL
  • MATCHING LAST TWO NUMBERS IN SCORE TO NUMBER THAT APPEARS ON BACK GLASS AFTER GAME IS OVER SCORES 1 REPLAY.
  • 1 QUARTER-1 PLAY
  • 2ND QUARTER-2 ADDITIONAL PLAYS
  • DEPOSIT ALL COINS BEFORE RESETTING GAME
  • FLIPPER BUTTONS ON SIDE OF CABINET
  • INSERT COIN ONLY WHEN COIN ENTRANCE IS "IT"
  • D. Gottlieb & Co.
  • WHEN LIT
  • SHOOTS AGAIN
  • GAME PLAYED
  • 300
  • ADD BONUS
  • A
  • B
  • C
  • 100
  • SPECIAL
  • 3,000
  • & ADD BONUS
  • FOR EACH LIT SPOT
  • EXTRA
  • BALL
  • WHEN
  • LIT
  • LIGHTS SPOT
  • BONUS
  • MULTIPLIER
  • 2X
  • 4X
  • 300 & ADD BONUS
  • 9,000
  • 10,000
  • 7,000
  • 8,000
  • 5,000
  • 6,000
  • 4,000
  • 1,000
  • 2,000
  • 1 REPLAY FOR EACH SCORE OF 80,0
  • 1 REPLAY FOR EACH SCORE OF 92,0
  • Repair Request/Game Info
  • 7777 Gottlieb-Bronco
  • 376
  • B-16904-2
  • A-1743
Drop targets
One three-post bank of red-and-yellow drop targets at the top, lettered a, b, c; plus two sloped three-bumper target banks on the mid left and mid right, each captioned 3,000 & add bonus for each lit spot.
Slingshots
Two conventional triangular slingshots below and outboard of the flippers, printed with red horses and cream outlines.
Apron and lower playfield
Lower playfield is covered by a large cream apron plate printed as an instruction card: bronco in black condensed italic, instructions beneath, followed by a block of small black rule text; a blue-bordered octagonal card at bottom right carries replay score text and a qr code; centre bottom bears the blue d. gottlieb & co. signature with player 1 / player 2 beneath, flanked by blue left/right arrows and the words flipper buttons on side of cabinet.
Who and what
Kind Description
Man Jockey in the top left corner, crouched, yellow and green racing silks, dark cap, holding a brass bugle to his mouth
Man Jockey in the top right corner, mirrored, yellow and green silks, dark cap, leaning forward with a raised arm
Woman Cartoon woman's head with short dark blue hair and wide eyes peeking over the top of the left ball-return lane
Woman Cartoon woman's head with blonde hair and a bare shoulder at the top of the right ball-return lane
Animal Red galloping racehorse painted in the bottom left corner, head turned inwards, dark mane and tail
Animal Red galloping racehorse painted in the bottom right corner, mirroring the left horse
Full description

Vintage playfield on a cream wood-grain ground in red, yellow, sky-blue and green. A raised top arch carries three red-gold drop-target posts lettered A, B and C beneath a red 300 ADD BONUS banner. Two jockeys in yellow and green silks crouch in the top corners, one blowing a brass bugle. Below sit two round white pop-bumper caps reading 100 WHEN LIT over red star-speckled rings, plus a third with a yellow star ringed by SPECIAL WHEN LIT. Sloped three-bumper banks flank the middle on white 3,000 & ADD BONUS FOR EACH LIT SPOT cartouches; pale blue triangles read EXTRA BALL WHEN LIT. Below, a blue ladder of white lane guides sits beside a symmetric score ladder, 9,000 down to 1,000 left and 10,000 down to 2,000 right, under a pink BONUS MULTIPLIER panel with 2X and 4X roundels. Each side has a yellow-green return lane with A, B, C rollovers, a blue-haired cartoon woman's head left, a blonde one right, and a red galloping horse in each bottom corner. Two white flippers sit below a round WHEN LIT medallion.

Backglass vision analysis

Written by a machine from the photos, so details may be off.

Bronco / Mustang backglass

Backglass Bronco

  • red
  • blue
  • tan
  • black

Fingerprint: Gottlieb Bronco, blonde cowgirl thrown backward off rearing golden horse with black mane, three cowboys in action poses including one with lasso and one with revolver and star badge, four cream score-reel windows in orange frames floating over the scene, small red-and-yellow painted sign at building corner, flat comic-book western style

Distinctive

A blonde cowgirl in blue jeans is thrown backwards off a rearing, black-maned golden horse that rears on its hind legs, dust puffs bursting from its hooves. Three cowboys surround her in a chase: one swinging a lasso on the run, one standing cool with a revolver and a star badge, and a grinning man lurking in a shadowed doorway. Four large cream score-reel windows in orange frames float over the scene, each pair numbered by a yellow ringed disc with a red digit. Below them the title appears twice over: a small white cursive word over enormous red slab-serif capitals with a gold keyline. A small red-and-yellow painted sign reading a maker's name sits on a building corner at the bottom left, and a large black horseshoe sits on an orange arrow panel below the glass.

Setting

  • Frontier town main street
  • Red brick building with pale blue window frames
  • Bright cyan sky with white and grey clouds
  • Tan dirt ground with dust puffs
  • Shadowed doorway at far left

Symbols

  • Four yellow ringed discs with red numerals 1 to 4
  • Star sheriff badge
  • Revolver
  • Coiled lasso
  • Wanted poster on the wall at right
  • Black horseshoe on an orange arrow panel below the glass
  • Red and yellow painted shop sign at bottom left
  • Partial black wagon wheel at lower right

Lettering

  • Small white cursive script with black outline above very large red slab-serif block capitals with a cream and gold keyline; plain block sans-serif capitals in cream and yellow for the player instructions and ball in play

Themes

  • Wild west
  • Cowboys
  • Horse
  • Lasso
  • Frontier town
  • Sheriff
  • Wanted poster
  • Chase

Title on it

  • Gottlieb bronco

Text on it

  • PLAYERS
  • 1
  • 2
  • 3
  • 4
  • CAN PLAY AT THE
  • same time!
  • 6,600
  • 0,000
  • Gottlieb
  • BRONCO
  • BALL IN PLAY
  • D. Gottlieb & Co.
  • CHICAGO
  • ILL.
  • COPYRIGHT
  • 1977
  • ALL RIGHTS RESERVED
  • WANTED
Who and what
Kind Description
Woman Young blonde woman with shoulder-length hair, red short-sleeved top, blue jeans, tan wide-brim hat flying off her head; seated on a rearing horse, torso leaning back, left arm flung out, gripping with her legs
Animal Large golden-brown horse rearing on its hind legs, black mane and black tail with a white tip, white socks on the hind legs, dust puffs bursting around its hooves, head thrown down with a dark bridle
Man Cowboy running to the right in an orange hat, green shirt, yellow vest, tan trousers and brown boots, grinning, swinging a coiled lasso in his right hand, a pistol in his belt
Man Standing cowboy sheriff at right, white wide-brim hat with black band, green neckerchief, dark star badge on a tan shirt, cream trousers, holstered gun at the hip, holding a revolver upright in his right hand, looking left
Man Shadowed grinning man in a dark hat and green shirt leaning out of a dark doorway at the far left edge, only head and shoulders visible
Full description

A western-themed backglass set in a dusty frontier street, painted in flat comic-book cartoon style with heavy black outlines. Four illuminated mechanical score reels in cream windows with orange-brown frames dominate the upper half, arranged in two columns of two, each pair headed by a yellow ringed disc carrying a red numeral 1, 2, 3 or 4. Behind them is a red-brick building with pale blue-grey window frames and a bright cyan sky with fluffy white and grey clouds. Across the centre sits the logo: white cursive script outlined in black over huge red block capitals with a cream and gold keyline. Five figures: at left a blonde woman in a red top, blue jeans and a tan wide-brim hat rides a rearing golden-brown horse with a black mane and tail, thrown backwards with one arm out; beside the horse a grinning cowboy in an orange hat, green shirt, yellow vest and tan trousers runs while swinging a lasso; at right a tall sheriff in a white hat, green neckerchief, star badge, tan shirt and cream trousers holds a revolver; in a shadowed doorway at far left a grinning man in a dark hat and green shirt leans out. Foreground is tan dirt with dust puffs, a red-brown building corner carrying a yellow and red sign, and part of a black wagon wheel at lower right.

Bronco / Mustang backglass

Backglass Mustang

  • red
  • yellow
  • pale blue
  • cream

Fingerprint: MUSTANG title arched in yellow-orange, rearing yellow bucking horse with black stockings, blonde cowgirl firing revolver backward, red saloon street facade.

Distinctive

The most memorable element is the rearing yellow bucking horse with black stockings, ridden by a blonde cowgirl in an orange shirt who fires a revolver backwards, the horse's head-down pose and flying white dust puffs filling the centre of the glass. Second is the front-on street facade of a red-brick Wild-West saloon with pale blue trim, porches and multi-pane windows, against which all four characters are staged. Third, the enormous mustard-yellow MUSTANG lettering arching across the top with a small cursive word above it. Fourth, the two split-flap style score windows stacked at the upper right with a circled 1 and circled 2 above them.

Setting

  • Wild-west town street
  • Two-storey red-brick building with pale blue window frames
  • Covered wooden porch with turned posts
  • Pale blue sky with flat white clouds
  • Hitching rail and hitching post
  • Cream painted cabinet apron with red arrow and black horseshoe

Symbols

  • Black horseshoe on the lower apron
  • Red arrow on the lower apron
  • Circled numerals 1 and 2 above the score windows
  • Star sheriff badge
  • Revolver
  • Coiled rope
  • Hitching post
  • Small white notice poster on the right wall

Lettering

  • Large condensed yellow block serif capitals with orange shading and dark outline, arched across the top; small white text above the title in a thin cursive script; compact white-and-yellow sans-serif instruction block at top left; red block capitals at bottom centre; yellow cursive artist signature on an orange plaque at bottom left

Themes

  • Wild west
  • Cowboy
  • Bucking horse
  • Sheriff
  • Saloon street
  • Showdown

Title on it

  • Mustang

Text on it

  • PLAYERS
  • 1 OR 2
  • CAN PLAY AT THE
  • same time!
  • MUSTANG
  • BALL IN PLAY
  • D. Gaskill
  • 5 0,2 4 0
  • 0 0,0 0 0
Who and what
Kind Description
Woman Blonde cowgirl, orange shirt, pale blue jeans, dark boots, wide-brimmed cream hat, firing a revolver backwards over her shoulder while seated on the horse
Animal Yellow bucking horse with black stockings, mane and tail, rearing with head down, front legs in the air, white dust puffs around its hooves
Man Grinning cowboy in a green shirt and black hat leaning out of an upper left window with both arms thrown up in alarm
Man Lanky man in a green shirt, tan trousers and a white apron lunging forward at the horse's head, holding a rope or rein
Man Sheriff in a brown jacket with a star badge, black hat and holster, standing upright at the right with a smug expression
Full description

A painted, cartoon-style backglass of a Wild-West street scene framed by a cream/off-white wooden cabinet edge with a large red arrow and a black horseshoe on the lower apron. The setting is a two-storey red-brick building with pale blue window frames, a porch with turned posts, a hitching rail and a pale blue sky with flat white clouds. Across the top runs a huge yellow block-serif title reading MUSTANG, letters shaded orange with dark outlines, with a small yellow cursive word above it. Two mechanical score windows with white number wheels and black surrounds sit at the upper right, each topped by a circled numeral in a yellow-and-red disc. Four figures: a blonde cowgirl in an orange shirt and pale blue jeans firing a revolver from the saddle of a rearing yellow-and-black bucking horse; a grinning cowboy in a green shirt and black hat at the left window waving both arms; a lanky man in a green shirt, tan trousers and a white apron lunging at the horse's head holding a rope; and a sheriff in a brown jacket, star badge and black hat standing at the right with a hand near his holster. Bottom centre, BALL IN PLAY is printed in red.