1948 · Williams
Gizmo
Yellow sunburst rays at top, purple starry field behind the score reels, bright blue sky with white clouds and dark blue speed streaks in the lower picture panel and wooden cabinet edge visible round the glass.
- Year
- 1948
- Maker
- Williams
- Type
- Electro-mechanical
- Display
- Backglass lights
- Players
- 1
Made by
- Design
- Harry Williams
- Design
- Sam Stern
- Art
- George Molentin
Vision analysis
On the backglass
Written by a machine from the photos, so details may be off.
Backglass
- purple
- yellow
- red
- blue
Fingerprint: GIZMO in enormous red curve on yellow sunburst, blonde woman reclining in magenta bikini on patterned blanket holding five-pointed magenta star, two propeller planes with grinning pilot heads flying past clouds, concentric scoring reels arching top half numbered 100-900 and 1-90, red-white bullseye target and chrome sphere corners, purple star-bordered bottom
The dominant feature is the enormous curved red GIZMO logo on a yellow sunburst, sitting above two concentric arches of brightly colour-coded number reels running 100 to 900. A blonde woman in a magenta bikini reclining on a red-and-white patterned blanket while holding a giant magenta star behind her head fills the bottom half. Two grinning pilot heads in tiny yellow-and-red propeller planes fly past her across a bright blue sky. A red-and-white bullseye target sits in the top-left corner, balanced by a chrome-white swirled sphere in the top-right. The whole thing is ringed by a border of purple panels with white five-pointed stars.
Setting
- Yellow sunburst rays at top
- Purple starry field behind the score reels
- Bright blue sky with white clouds and dark blue speed streaks in the lower picture panel
- Wooden cabinet edge visible round the glass
Symbols
- Red-and-white concentric bullseye target top left
- Chrome-white sphere with grey spiral top right
- White five-pointed stars along the purple bottom border
- Row of large five-pointed stars printed behind the coloured score reels
- Red dot inside the top-left bullseye
Lettering
- Gizmo in very large red sans-serif block capitals with white inline highlight and heavy black outline, slightly arched across the top; above it a faint thin cursive script word
Themes
- Aviation
- Pin-up woman
- Aircraft
- Scoring reels
- Bullseye target
- Swirl ball
Title on it
- Gizmo
Text on it
- Williams
- GIZMO
- 100
- 200
- 300
- 400
- 500
- 600
- 700
- 800
- 900
- 1.
- 2.
- 3.
- 4.
- 5.
- 6.
- 7.
- 8.
- 9.
- 10.
- 20.
- 30.
- 40.
- 50.
- 60.
- 70.
- 80.
- 90.
| Kind | Description |
|---|---|
| Woman | Adult blonde woman, fair skin, magenta bikini with yellow trim top and magenta bottoms with yellow band, reclining on one elbow on a red-and-white patterned blanket or parasol, right arm raised to hold a large five-pointed magenta star with a yellow outline behind her head, long yellow-blonde hair, smiling expression with red lips |
| Vehicle | Two small cartoon propeller aeroplanes painted yellow with red wings and red fuselage stripes, each with a grinning cartoon male pilot head with white helmet or goggles sticking out of the cockpit, one large in the upper centre flying left, one smaller at the right edge flying left |
| Other | Two large red five-pointed star shapes flanking the title logo as decorative punctuation |
A square backglass with a yellow sunburst top and a purple star-flecked lower sky. Across the top, a huge curved red block-letter logo with a black outline reads GIZMO, flanked by two small red heart shapes, and above it a faint cursive signature-style word. Two scoring bands of coloured reels fill the upper half: an outer arch of tall rounded reels numbered 100 to 900 in yellow, red, green, magenta, blue and back again, and beneath it a second arch of circles and ovals holding numbers 1 to 90 (1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 20, 30, 40, 50, 60, 70, 80, 90) each in a differently coloured disc. At the top-left corner is a red-and-white concentric bullseye target; at the top-right is a chrome-white sphere with a grey swirl. The lower half is a framed picture of a blonde woman in a magenta two-piece swimsuit reclining on a red-and-white patterned blanket, holding a large five-pointed magenta star with a yellow border behind her head. Two small yellow-and-red propeller aeroplanes with grinning pilot heads flying past over white clouds and dark blue streaks.