1971 · Gottlieb
Now
Known for Red drop targets, White drop targets and Kickback lanes. Radiating concentric rainbow swirl bands, pale blue sky wash behind the top logo, black field scattered with small coloured stars at the bottom edge and flat opaque colour fields typical of screen-printed backglass.
- Year
- 1971
- Maker
- Gottlieb
- Type
- Electro-mechanical
- Display
- Score reels
- Players
- 4
Known for
- Drop target
Red drop targets
- Drop target
White drop targets
- Lane
Kickback lanes
On the playfield
Drop targets 2
- Red drop targets
- White drop targets
Targets 2
- Upper standups
- Lower standup targets
Lanes 3
- Kickback lanes
- Side lanes
- Out lanes
On the backglass
Who and what
- man Dark-haired adult man, brown and mustard striped wide-lapel suit, arms folded, standing on a plinth left of centre
- child Small pale-faced figure with short blue hair peeking over the man's shoulder
- woman Blonde adult woman centre-front in a bright yellow plunging cut-out one-piece swimsuit with red flame edging, smiling, one arm raised
- woman Large right-edge profile of a red-haired woman facing left, heavy black outline
- woman Dark-haired woman's face at right, three-quarter view looking left, above the profile
- man Bearded man's head in profile at right, below the dark-haired woman
Setting
- Radiating concentric rainbow swirl bands
- Pale blue sky wash behind the top logo
- Black field scattered with small coloured stars at the bottom edge
- Flat opaque colour fields typical of screen-printed backglass
Text on it
- Gottlieb's
- 4 PLAYER
- NOW
- A GAME IN PLAY
- PLAYERS
- 1
- 2
- 3
- 4
- CAN PLAY
- IN THE
- ANY GAME TIME
- 1ST PLAYER
- 2nd PLAYER
- 3rd PLAYER
- 4TH PLAYER
- 2,041
- 5,312
- 0,000
- It's more fun to compete!
- D. Gottlieb & Co.
How it plays
-
Goals 2
- Red bonus
- White bonus
Made by
- Design
- Ed Krynski
- Art
- Gordon Morison
Reference
Linked terms
- Kickback lanes also called Lower kickbacks
Backglass vision analysis
Written by a machine from the photos, so details may be off.
Backglass
- yellow
- magenta
- lime green
- orange
Fingerprint: Yellow "NOW" logo with rainbow 3D shadow bursting top, radiating concentric bands, blonde woman in yellow swimsuit with red flame trim centre with raised arm, red-haired woman profile beside, four score windows in corners with player medallions, man in brown suit with child on shoulder, stacked faces right edge, psychedelic 1970s pop aesthetic, swirling rainbow bands, competition theme
The enormous extruded yellow 'NOW' logo with rainbow 3D shadowing bursting out of the top centre, set against radiating rainbow swirl bands. A blonde woman in a yellow cut-out swimsuit with red flame trim stands dead centre, one arm raised, beside a large profile head of a red-haired woman. Four separate score windows in the corners, each topped by a numbered round player medallion. A man in a brown striped suit with folded arms and a small pale blue-haired child figure on his shoulder. A yellow wavy banner at bottom right reading 'It's more fun to compete!'
Setting
- Radiating concentric rainbow swirl bands
- Pale blue sky wash behind the top logo
- Black field scattered with small coloured stars at the bottom edge
- Flat opaque colour fields typical of screen-printed backglass
Symbols
- Concentric rainbow swirl rings
- Yellow sunburst disc with radiating lines at centre right
- Small five-pointed stars scattered on the black bottom border
- Wavy yellow ribbon banner
- Round yellow-and-red numbered player medallions
- Rolled paper scroll behind the central woman
Lettering
- Large extruded yellow block capitals with heavy red, blue and black 3d drop shadows; red-and-yellow script for the maker line at top; hand-lettered white and red script on the wavy banner
Themes
- Psychedelic
- Pop art
- Swirl
- Fashion figures
- Four player
- Competition
Title on it
- Now
Text on it
- Gottlieb's
- 4 PLAYER
- NOW
- A GAME IN PLAY
- PLAYERS
- 1
- 2
- 3
- 4
- CAN PLAY
- IN THE
- ANY GAME TIME
- 1ST PLAYER
- 2nd PLAYER
- 3rd PLAYER
- 4TH PLAYER
- 2,041
- 5,312
- 0,000
- It's more fun to compete!
- D. Gottlieb & Co.
| Kind | Description |
|---|---|
| Man | Dark-haired adult man, brown and mustard striped wide-lapel suit, arms folded, standing on a plinth left of centre |
| Child | Small pale-faced figure with short blue hair peeking over the man's shoulder |
| Woman | Blonde adult woman centre-front in a bright yellow plunging cut-out one-piece swimsuit with red flame edging, smiling, one arm raised |
| Woman | Large right-edge profile of a red-haired woman facing left, heavy black outline |
| Woman | Dark-haired woman's face at right, three-quarter view looking left, above the profile |
| Man | Bearded man's head in profile at right, below the dark-haired woman |
| Other | Small pale face with dark hair at right, lowest of the stacked heads |
Painted backglass in a psychedelic 1970s pop/comic style, dominated by swirling concentric bands of magenta, lime green, yellow, orange and purple radiating from the centre. At top centre a huge three-dimensional block word 'NOW' in yellow with heavy red and blue drop-shadow extrusions, over a pale blue sky wash, with a smaller yellow subtitle beneath it. Left of centre a dark-haired man in a brown/yellow striped 1970s suit stands arms folded on a plinth, a small pale-faced child or doll figure with blue hair peeking over his shoulder. Below him a blonde woman in a bright yellow plunging cut-out swimsuit with red flame trim stands centre-front, smiling. To her right a large painted profile of a red-haired woman's head facing left, and a second dark-haired woman's face looking left, plus two smaller heads (a bearded man and a pale face) stacked below. Four white score windows with black seven-segment-style digits sit in the four corners, each paired with a round yellow-and-red medallion reading 1ST/2nd/3rd/4th PLAYER. A wavy yellow banner bottom right carries a red slogan.